Summary
Queen of Cats, a boutique breeder of British Shorthair and Ragdoll cats, asked Splice Creative to design a visual brand identity and create a new website to showcase their work and, of course, their kittens. It definitely has the ‘ahhh’ factor!
We chose some muted soft greys and purples to fit purrfectly with the subjects of the website, giving viewers that great first impression when viewing the kittens and cats featured on the site.
Aside from the images, we have given the content a very personal touch as the breeder carefully raises the kittens in a family environment so we were keen that this came across in the imagery and copy used throughout the site.
We were tasked with creating a suitable brand identity for Queen of Cats that was both consistent and versatile across all platforms.
Using silhouette-style graphics along with carefully chosen typography, Queen of Cats shows a regal yet personable identity to existing and future clients.
Our brand package has given the business an immediate identity across web, social media and print. The design has also been carried across to merchandise with our team sourcing mugs to match the brand colour palette, pens and notepads for new customers.
In early 2026, our client opened Queen of Cats Retreat, a luxury cattery on their farm in Norfolk.
Once again, the owner asked Splice Creative to create branding for one of their businesses, alongside a bespoke website to showcase the facilities.
A warm brand palette was developed to complement the retreat’s pedigree breeds, giving the business a distinctive, premium feel from the outset.
Print and merchandise have also been produced to raise awareness of the cattery among new customers.
